Content Services
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Blog Writing Services
Why are Blogs helpful with building an online presence?
There are 3 main reasons why blogging regular can be a very powerful tool long term for your NP Niche businesses success:
- Client Engagement – Simply put, if you have engaging content your readers will stay on your site longer. This is an important part of SEO. When people stay on your site longer reading various blog posts it carries weight in the search engine algorithms. If folks are on your site longer then it gives weight to the importance of your site and the content you are sharing. This means you could get some traction with your search engine page placements in the search index.
- Dynamic Content – Another aspect of Search Engine Optimization that is important is having a site that is constantly bringing new value to potential visitors. When your site is indexed Google for instance may come back and re-index every few weeks, but if it sees that you have new content (blog post) then it will come back more frequently to make sure it has an up to date index. This frequency of indexing is also part of the Search Engine Optimation and ranking process. Newer content means more indexing more frequently which eventually equates to higher rankings.
- More Pages Indexed – The last reason whcy blogging is so powerful is because of the ability to optimize a blog post with a specific title, description, and content that you cannot neccessariliy optimize your regular service pages for. You can’t optimize one service page for all the potential search queries, so you can help bridge the gap with specialized blog posts that are indexed with specific kewyords that don’t have as much competition. All of these add up over time to pages that can be indexed and rank quicker which brings traffic.